Staff Member of The Week!

Luis Hernandez Jr. is the Membership & Business Development Director at the Albuquerque Hispano Chamber of Commerce. Previously the Executive Director of ABQWest Chamber of Commerce. Under both roles, he is responsible for growth while improving its programming, member relations, and overall reputation of helping grow businesses in the community.
In addition to his work at both Chambers of Commerce, Luis is a local small business owner/entrepreneur. He and his Wife, Rachael Hernandez, own and operate Elite Music Productions, an Event & Entertainment Planning Agency. They are currently contracted by the State of New Mexico where they plan, book & manage entertainment for the New Mexico State Fair.
He is an active member of the community where he lends his entertainment, social media and marketing knowledge to local businesses, non-profits, and church organizations.  He has also done voluntary work for several local programs & events:
Participation on Boards

• Bernalillo County Code of Conduct Review Board
• West Central Community Development Group – Board Member & Treasurer
  • Legislative West Side Day – Event to introduce West Side Area Students to the Legislative Process.
  • WestFest – Community Celebration Showcasing the business community of West Central while engaging community stakeholders to identify community needs.

Community Events

• Salute to the Troop s Benefit Concert  - Emcee/Sponsorships/Social Media Marketing
• South Valley & Bosque Chile Fiesta – Plan, Book, & Manage Entertainment, Emcee, Social Media Marketing, & Sponsorships.

Luis is a lifelong resident of Albuquerque NM, he lives on the SW Mesa (West Gate Area) with his wife Rachael Hernandez, and their 4 year old daughter Aria.
When not working, Luis enjoys spending time with family, performing as a musician or seeing a good NM Spanish Music Concert, and of course volunteering at community related events.