BIZWAX – The business adventure of surfing

Connie Laughlin

Got WAX?
Sexwax is a popular brand for surfboard wax. Just in case you aren’t from a coastal area, waxing your board keeps you from slipping off. There are many different types of wax to choose from; wax is a formulation of natural and/or synthetic wax. And, not only surf-boards need to be waxed. I’ve heard if you kayak, waxing your paddle increases the grip. Would you like for your wax to smell like coconuts or chewing gum? Would you like for it to be made from organic ingredients? Select your board wax dependant on the temperature of the water and climate. For example, the warmer the weather the harder your wax needs to be.
Various types of boards need wax applied differently, for example you wax long boards from nose to tail. You never want your board too heavy with wax. Clean it periodically and apply new. If your wax has been on awhile and starting to smooth out use your wax comb to make cross patterns for extra traction.
Are you eagerly awaiting your next surfing adventure? There’s nothing like getting geared up and ready to go. Your adrenaline level jumps thinking about it. Hold on… need to review your gear checklist first: leash, wax comb, wax / tar remover, sunscreen, and oh yea, cool board shorts. And, let’s not forget the other accessories: board bag, board rack, and ding repair kit.
Surfers often travel to exotic places to enjoy the rush of dropping into a glassy wave and flying along the wave face. Choosing the right board design, the right surf locale, and having Mother Nature on your side is awesome.
The end reward is exhilarating, but there are many paths to be traveled before you’re ready to do aerials and tube riding. Early on, you’ll be eating it a lot more than walking the board. First, hone your surfing skills and learn what board and fin design works for you, and all the other things that go into it.
Welcome to the marketing of this sport, where board shorts sell for $150. Surfing has affected the merchandising of cars, music, and clothes. Remember the movie The Endless Summer? Quicksilver’s a brand name that’s been around for a very long time.
Everyone wants to know what’s under the feet of all the pro surfers. Iconic surfers not only made themselves legends and made millions in endorsements, they taught the right stuff to those new to the sport or art of surfing.
I spent a lot of weekends on the beach with my daughter when she was young. We had our own little spot where we’d meet our friends and all the kids surfed. Sometimes there would be just two cars, sometimes ten, it was fun and crazy. We never knew who would show up. One of my friends, Valerie Lindsay, heard that Robert “Wingnut” Weaver and another world-class surfer “dude” were at Pat McGee’s Surf Shop, in Port Aransas. Off she went, so that her son Tyler could meet him. Luck would have it, the surf shop told her to go back to the beach, as the guys had heard that the surf was “up”. Valerie found them. Her ten year old son Tyler not only got the autograph, he got to surf with his hero’s.
No matter what your passion is in life, whether business or pleasure - stay stoked, stay out of rip currents, and always have fun.
Connie Laughlin is a Business Consultant for South Texas. Large companies with HR expertise in-house implement a full scope of HR initiatives to maximize employee productivity, avoid costly problems, and ultimately increase and protect profits. Connie provides the smaller companies, without that expertise, the same advantage to keep costs predictable and the employer protected. You may contact Connie at conniel@uniquehr.com.
In loving memory of Tyler Monroe Lindsay 1984-2009
 

Alice TX Chamber News - May 2012

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