Workshop Information:
Workshop Purpose:
Workshop Objectives
You'll learn to understand what your customer is looking for - and how to use that to attract, win
and retain the most valuable customers to your business.
Learn about customer pain points and motivation; pricing; sales forecasting and how to promote
and advertise your business through free and paid media and sales promotion.
Benefits / Takeaways
• Basic steps to identify attract and win the most valuable customers;
• Conventional and guerrilla marketing tools and principles you can use right away to improve
your marketing results;
• How to create a quick-thumbnail marketing plan for your specific business;
• Why some people seem to make truckloads of money and have an easier time attracting and
selling great customers, and what you can do almost immediately to simplify and improve your
own efforts;
• And more!
Presented By: James Bond
James Bond is one of America’s leading behavioral management specialists, with expertise in marketing, management and strategic planning. Over more than 30 years he’s worked with hundreds of businesses of all sizes and type, from startups and home-based businesses to divisions of Fortune 500 companies. For thirteen years, he ran one of Southern California’s leading behavioral management firms, providing management development and business growth services to a wide range of major companies. Early in his career, James was president of a regional advertising agency in Canada, working with Fortune 500 and smaller businesses.