LEARN HOW TO:

• Develop Your Recipe Into a Commercial Market Ready Food Product
• Navigate Food Regulations
• Package and Label Your Product
• Ensure Safety
• Conduct Market Research

This course is designed specifically for small business owners and entrepreneurs seeking to understand and access various funding options. The course will discuss the ins and outs of the different types of capital, including SBA guaranteed loans, traditional bank loans, non-traditional funding sources, equity, and little-known specialty lending programs, and weigh the pros and cons of each. The course will also highlight the financial management strategies that help owners think like a lender and ensure their business is lender ready.

LEARN HOW TO:

• Evaluate the various types of financing available for small businesses

• Determine the advantages and disadvantages of the different forms of capital as it relates to your business

• Implement financial management best practices

• Create the BIG three financial statements and analyze them from a lender’s perspective

• Become familiar with Georgia’s State Small Business Credit Initiative lending program

Today's AI tools are helping businesses do just that. Both large marketing agencies and small business owners are leveraging the power of AI to brainstorm, plan, and craft marketing content in a fraction of the time it once took them. Learn best practices in utilizing AI to help define and refine target markets, develop buyer personas, create social media content, and craft SEO-friendly web pages.

 

LEARN HOW TO:

• Use AI Responsibly
• Write Effective Prompts for AI
• Improve Results from AI Search Queries
• Leverage AI Results to Develop Social Media Posts
• Develop Social Media Content Calendars with AI Assistance
• Utilize AI to Better Understand and Speak to Your Target Market
• Create SEO-friendly Website Content with AI Support

Over the course of three sessions, this dynamic and interactive class will help attendees better understand financial reporting, the importance of showing a profit, how to prepare to seek a loan, and how to achieve financial health in a small business. Lunch will be included at each class session for attendees.

Week 1: Unlock the power of financial statements, learn how to analyze your Income Statement, Cash Flow Statement, and Balance Sheet to make smart business decisions.

Week 2: Dive into financial ratios! Use historical data and industry insights to measure success and spot opportunities.

Week 3: Maximize your profits! Discover strategies to boost cash flow and increase profitability, as well as planning for the future with confidence. Learn the essentials of forecasting and budgeting to drive growth.

LEARN HOW TO:

• Take control of your finances by understanding key financial statements.
• Master cash flow vs. profit: learn why being profitable does not always mean having cash on-hand.
• Develop winning strategies to achieve both profitability and positive cash flow.
• Analyze your budget against historical and industry data for smarter decision-making.
• Gain insider knowledge on the loan application process.
• Walk away with the tools and confidence to make financial decisions that drive business success.